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Posted: Tue 16 November 2021 - 0 comment(s) [ Comment ] - 0 trackback(s) [ Trackback ]
Category: Business 101



For many businesses, it is hard to maintain the infrastructure required for growing a business. In today's fast-paced world, a network marketing company needs to be agile and efficient. Fortunately, there are platforms available for your direct selling business that allow doing all your work in one automated platform with industry-standard compliance. A single innovative platform with advanced features is needed to maintain and organize your direct selling business.

In direct selling, predictive analytics leverages data to uncover trends, behavioral patterns, and purchase data of users. With this information at hand, network marketing companies can make proactive decisions to maximize business productivity and plan for any future changes in the market. One key aspect of predictive analytics is identifying distributors or customers who are on the verge of dropping out and modifying strategies accordingly. 

Understanding the financial contribution of individual customers to your direct selling company is a valuable aspect for making decisions about customer retention and marketing.  The three important dashboard metrics Customer LifeTime Value (CLTV), Customer Acquisition Cost (CAC), and Customer Growth will help you analyze customer revenue by looking at both current performances and future projections. By calculating the ratio of CLTV to CAC, you can determine which customers are worth more in revenue than they cost to acquire.

Achieving customer satisfaction can be a difficult task for direct selling businesses. However, there are a few ways to make it easier and more manageable. Implementing industry standard compliance is one way that will not only improve customer satisfaction but also help maintain strict regulatory standards. If you want your customers’ personal data secure and protected, then you must put in place GDPR or CCPA compliance policies.

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